"GIES AWARD 2023-2024" Ideas Competition

The "GIES AWARD 2023-2024" represented an important chapter in Gies' ongoing commitment to academia and the valorization of Italy's public heritage.

This competition of ideas was not an isolated event, but part of a long-term vision that guides the company in promoting culture and supporting creativity as key elements for collective growth.

With this initiative, Gies reaffirmed its role as an active promoter of rediscovering the true value of public institutions' heritage, comprising paintings, sculptures, ceramics, fabrics, and other artifacts of great historical and cultural significance. Often forgotten or misunderstood, these assets have been brought back into the spotlight as vehicles of history and cultural identity.

Gies' commitment goes beyond a single project: it is an ongoing mission of study, recovery, and valorization to make culture a driver of wealth and connections between people and territories.

An Ongoing Dialogue with the Academic World

The "GIES AWARD 2023-2024" was an example of how dialogue between business and academia can generate innovative ideas and creative solutions. Participants were asked to design a poster "manifesto" that best represented the company’s identity and its connection with public heritage, demonstrating how collaboration between academia and Gies can lead to results of high cultural value.

This competition, now concluded, remains tangible proof of the company’s dedication to investing in talent, culture, and creativity, confirming its role as a strategic partner of the academic world in enhancing Italian heritage.